Marketing roles are needed across industries and at organizations of all sizes. If you are interested in a career in marketing, there are many different opportunities within the field — especially considering the fact that the marketing landscape has dramatically changed in recent years. The U.S. Bureau of Labor Statistics (BLS) reported an expected 9% increase in employment opportunities for advertising, marketing, promotions, public relations, and sales managers from 2016-2026.

Also, the demand for marketing is expected to grow about as fast as average for all occupations. However, job growth will vary by the area of marketing in which you choose to specialize, as well as where you work. For example, newspaper publishing—a top employer of advertising managers—is on the decline, while electronic media outlets are expected to see employment growth.

Experience required: 0-2 years
Median Salary: $35-45K
Entry-level marketing job titles:

• Account Coordinator

• Social Media Coordinator

• Project Coordinator

• Marketing Coordinator

• Event Marketing Coordinator

• Event Marketing Specialist

• Marketing Specialist

Experience required: 5 or More years
Median Salary: $92-147K
Mid-level marketing job titles:

• Chief Marketing Officer

• Director of Marketing

• Marketing Analyst

• Marketing Consultant

• Marketing Manager

• Marketing & Promotions Manager

• Vice President for Marketing

Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Advertising, Promotions, and Marketing Managers, on the Internet at https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm (visited October 15, 2020).